Brand Gear
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Brand Gear is a business innovation agency focused on delivering exceptional digital and creative services across a variety of platforms and devices for international clients. Our focus is to partner with visionary organizations to design, engineer and iterate their most important internal and customer-facing solutions. The experiences we build engage target users by combining creative experimentation with data analysis, user research and testing.

We are always focused on user adaptation, ROI and long term, strategic planning. Brand Gear management has decades of experience producing for the largest brands in the world. ISSUE: Lack of Efficiency Ryder owns hundreds of thousands of trucks, tractors and trailers that ship B2B and B2C throughout North America and they also own the insurance company that protects them.

The old way had a team of accountants that (every five years) would go through all of the metadata related to each asset (mileage, claims, etc) and then recalculate a new insurance rate (tediously) with spreadsheets.
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